NISSAN: Juke 'em!

Juke “grind” magazine ad

Juke “lane” billboard/spread ad

Juke “Sit tight, we’re on our way” spread.

Juke “box” billboard/banner ad

Juke “way” print ad

I helped push Nissan JUKE into the urban market. Juke wasn’t a car, it was a defiant verb. So we went bold, attitude, and high energy.

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